11/16/2023 0 Comments Instagram grid layout ideas![]() Within blocks of 3, ask yourself if you’re using 1-2-1 rule. Make sure it looks balanced in those increments. When you’re planning and designing your feed, I suggest looking at your photos in blocks of 3, 9 and 15 together. #5 Look at Your Feed in Blocks of 3, 9 & 15: And symmetry is universally appealing to the eye, so this is going to look great to everyone. Using the 1-2-1 rule gives your feed a really nice symmetry. Right two photos courtesy of Foodtography School students, & how the “1”’s are similar in composition and shot type, but “2” completely diverges? Photos courtesy of Foodtography School students,, & how both the photos marked 1 are similar in composition, shot type, color and height? (extra points for color & height). Here, I’ll use a screenshot from our feed to explain! Well um you don’t know yet because I just made it up but basically you DO NOT want any of the same dichotomies or perspectives next to each other. You’re probably thinking what’s the 1-2-1 rule. Photos courtesy of Foodtography School students,, & #4 This, that, this: Photos courtesy of Foodtography School students,, & 45° Angle Shot Right two photos courtesy of Foodtography School students, &. Bonus, this will show your diversity as a photographer! Overhead Shot You need a good mix to have a fabulous looking feed. You don’t want your feed to end up as all overhead shots, or all straight on shots. #3 Use 3 types of shots:Īlong with dichotomies, shooting from different angles is supremely important to the overall look of your feed. ![]() Or if your feed is looking a little busy, give it some breathing room with a more minimal, simple shot. If you just posted a shot of a single piece of cake, you might want to contrast that by placing a photo of a tablescape next to it. Photos courtesy of Foodtography School students, & creating your IG feed, make sure that you’re paying attention to The Rule of Dichotomies. Photos courtesy of Foodtography School students, & Organic vs. Photos courtesy of Foodtography School students, & Center vs. Photos courtesy of Foodtography School students, & Singular vs. The ones we’ll focus on today are: Simple vs. Dichotomies are two things that are polar opposite one another. The easiest way to do this is by working in what’s called dichotomies. This will ensure that it’s well balanced and not too repetitive. As in, photos that contrast each other from one to the next in terms of composition, style, and patterning. It’s hugely important to have a diverse collection of photos when you’re laying out your feed. For this reason, I recommend to leave editing tools to editing apps, and just use feed organizers for content visualization □ #2 You’re the salt to my pepper: You can also edit and crop your photos within the tools, though tread lightly, because cropping can sometimes warp your photos, putting weird vertical lines across it giving a striped effect that you don’t want. ![]() This makes it way easier when you’re curating your feed. So instead of looking through the 8,000+ photos on my phone I just go into my app and choose from the 20-30 already edited, Insta worthy photos I have cued up in the app. Many have unlimited squares to load photos into so you’ll never lose one in the depths of your phone again. ![]() I also love how some of the upgraded versions of the apps allow you to save captions to the photos so when it’s time to actually post your picture, the majority of the legwork is done simply copy and paste, et voila. This is #1 on my list because it is the first thing you need to implement in order to create a stellar Insta feed. They let you move photos around a mock grid, allowing you to plan your feed with photos you haven’t Instagrammed yet. Plann, Planoly, UNUM, Snug, & Preview are all “feed organizers” that help you plan out your IG feed in advance. ![]() I’m about to spill some tips to help you plan out your food Instagram feed so it’s pretty AF. So put that pot of coffee on and get ready to learn, people. We talk a lot about how to market your work in Foodtography School, my virtual food photography school (with over 1,000 alumni to date!), but today I wanted to bring some of that knowledge to the blog. You need both pieces that stand on their own, but that also can coexist as a unified body of work. If I may, curating the perfect Instagram feed is like curating a gallery. You have to take beautiful photos, post them consistently (like everyday), organize them in a feed, and make that feed not only aesthetically pleasing, but cohesive. If you want to stand out in today’s Instagram world, it’s no longer enough to simply take beautiful photos. ![]()
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